Why being on the first page is important?

In a study done by Chitika in 2010, it is estimated that 95% of search engine clicks occur on the first page of search engine result page (SERP). It is interesting to note that going from the top of the second page (rank 11th) to the bottom of the first page (rank 10th) could potentially see a 143% jump in traffic.

If you are not ranked on the first page, it is highly likely that you will receive only minimal traffic for the keywords you have targeted – missing out on potentially large amounts of revenue for your business.

Source: Chitika

The importance of Google result positioning cannot be undermined. Effort should always be made to rank your website on the first page of Google. Once succeeded, continuous SEO  improvement should be carried out to work your website up to one of the top three spots for keywords you have targeted.

Organic CTR per Google Result Positioning

To further emphasize on the importance of a page one ranking, a study done by optify showed that the average click through rate (CTR) on page one of Google was 8.9%, while the average CTR on page two of Google was a mere 1.5%. This data suggested that ranking beyond page one has almost no business value.

Source: Search Engine Watch

Ranking beyond Page 2, while good for tracking trends, has almost no business value. – Optify

What Sprout Media can do for your business?

Sprout Media understands the importance and value of a top spot in Google. By staying on top of SEO best practices and executing well-planned SEO strategies, we have helped many local businesses in Singapore strengthen their online presence and improve their online visibility.

By having a top 10 or top 5 ranking, we ensure that our clients reap the numerous benefits of owning a website with the correct online exposure. All our SEO packages have been designed and developed to deliver the best Google result positioning for all the websites that we work on. You can always be assured of quality execution and support from our team on every occasion.

All our SEO packages comes with Google page one placement guarantees.